Imara Beauty was established in early 2017 with a mission to become the predominant beauty brand in Africa which empowers women to be strong, confident and beautiful. Imara, which means “strong” in Swahili is the core value of this brand. We wanted both the women using our products and those selling it to feel strong and confident about themselves and know that they are capable of making a change and producing greatness in the world.
Earlier this year we made the decision to shift gears and sell our products online. With this new change, I was mindful of not losing sight of our mission, which is why we will be donating a portion (10%) of each sale to organizations that help empower women throughout Africa. I am hoping to work with several different organizations and will be sharing those details as the time comes.
I am excited about this new direction for Imara Beauty and hope we continue to stand true to our mission and empower women. Thank you for all your love and support and I can’t wait for you to try and love our products.
If you have any questions or would like more information, please feel free to reach out at sana@imarabeauty.com.
Sana Khan
Founder and CEO